20% off your first order with"TRY20'
Your Hair, OurX.
Get healthier hair in 6 weeks with a personalized program for your texture.
Your Hair, OurX.
Get healthier hair in 6 weeks with a personalized program for your texture.
Featured In
Built by textured
hair experts.
Black-female-owned and sustainably-minded, OurX is a personalized program for total hair and scalp wellness.
We individualize your daily care plan and combine around-the-clock expert support with high-performance products. Our hair care system works hard so you don’t have to.
Clinically Tested-
Dermatologist Tested-
Trichologist tested-
Safe for sensitive scalp-
non-irritating-
vegan-
cruelty free-
paraben free-
silicone free-
phthalate free-
sulfate free-
Clinically Tested-
Dermatologist Tested-
Trichologist tested-
Safe for sensitive scalp-
non-irritating-
vegan-
cruelty free-
paraben free-
silicone free-
phthalate free-
sulfate free-
Clinically Tested-
Dermatologist Tested-
Trichologist tested-
Safe for sensitive scalp-
non-irritating-
vegan-
cruelty free-
paraben free-
silicone free-
phthalate free-
sulfate free-
Clinically Tested-
Dermatologist Tested-
Trichologist tested-
Safe for sensitive scalp-
non-irritating-
vegan-
cruelty free-
paraben free-
silicone free-
phthalate free-
sulfate free-
Clinically Tested-
Dermatologist Tested-
Trichologist tested-
Safe for sensitive scalp-
non-irritating-
vegan-
cruelty free-
paraben free-
silicone free-
phthalate free-
sulfate free-
Award-winning system, engineered for the tightest textures.
How OurX Works
Find your solution
Take our assessment and get matched with a hair care regimen that targets your specific hair needs and goals.
Lather, rinse, repeat
Your first order includes refillable bottles plus personalized step-by-step instructions.
Tap into support
Schedule a virtual 1:1 with your dedicated hair coach or lean into the OurX community for advice and inspo.
Healthy Hair, Guaranteed.
No matter your personal hair goals, OurX takes out the guesswork with high performance products and 1:1 expert support. We guarantee you’ll feel more confident in your hair and your hair care regimen— or your money back.
Take The AssessmentMeet Our Team of Experts.
A comprehensive hair system,
rooted in science.
Putting Your Safety First
Your OurX regimen is always free from endocrine disruptors and other harmful ingredients. Each formulation has been vetted by an expert toxicologist and put through a rigorous dermatologist and trichologist-tested process.
Our Sustainability Promise
Sustainability is important to us, which is why trace every ingredient in your formula and send refillable bottles with recyclable pouches for future orders. Just empty the product into your bottle and recycle the pouch.